The K-Beauty Export Index
Who buys Korean cosmetics. $9.42B of beauty, make-up and skincare preparations (HS 3304) left Korea in 2025, for 196 countries. These are the top 20, which together take 83.8% of the total.
Source: Korea Customs Service trade statistics (관세청 수출입무역통계) — Korea Customs Service (관세청). 2025 customs clearance. Retrieved 2026-09-10.
- 1United States미국61,277 t$1.75B
- 2China중국55,750 t$1.65B
- 3Japan일본23,341 t$880.1M
- 4Hong Kong홍콩13,533 t$595.3M
- 5Vietnam베트남12,419 t$408.0M
- 6Russia러시아 연방13,011 t$361.2M
- 7Taiwan대만14,128 t$265.8M
- 8United Arab Emirates아랍에미리트 연합5,139 t$261.7M
- 9Poland폴란드7,560 t$245.8M
- 10Thailand태국5,869 t$207.6M
- 11United Kingdom영국4,951 t$187.3M
- 12Canada캐나다4,859 t$151.6M
- 13Indonesia인도네시아3,913 t$146.3M
- 14Australia호주5,169 t$140.3M
- 15Malaysia말레이시아4,248 t$118.1M
- 16France프랑스2,739 t$115.2M
- 17Singapore싱가포르2,997 t$108.5M
- 18Kazakhstan카자흐스탄3,344 t$107.5M
- 19Netherlands네덜란드2,400 t$103.8M
- 20Philippines필리핀5,016 t$95.7M
Practical takeaways
- United States and China alone take 36.1% of the total — against 83.8% for the whole top 20, the concentration sits in the first two rows.
- The highest value per kilogram goes to United Arab Emirates and the lowest to Taiwan — the same category, but a different product mix depending on the market.
Computed only from the table above — nothing added from outside this dataset.
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